Studying the relationship between the use of social networking sites and the level of sports culture among the audience of Dhi Qar Governorate

Author:
Karar Rashid Qassem
Level:
Master
Field of study:
Media management
Language:
Arabic
Faculty:
Faculty of Social Sciences, Media and Communication
Year:
2022
Publisher:
URD Press
Supervisor(s):
Rasoul Khadrlou
Advisor(s):
Hussein Bashri

This thesis aimed to study the relationship between the use of social media and sports culture among the audience of Dhi Qar Governorate. As for the research tools، the questionnaire coverage was used by selecting a random sample consisting of (486) from the audience of Dhi Qar Governorate. This study came out with important results. There is a significant difference between the number of hours of using social networking sites (every day) and the sports culture of the public. There is no direct and superior relationship between the hours of using social networking sites and the sports culture of the public، there is a significant difference between the two variables، the use of favorite social networking sites to follow up on sports topics and sports culture among the public، there is no significant difference between the duration of using social networking sites and sports culture among the public. The public، and there is a direct and weak relationship between the duration of social media use and culture There is a significant difference between the variables of gender and sports culture among the public، there is a significant difference between the two variables of age and sports culture in the public، and there is a significant difference between the two variables، the level of academic achievement and sports culture among the public، and from here we conclude from the absence of A close relationship between the use of social networking sites and the level of sports culture among the audience of Dhi Qar Governorate. This study also came out with some important recommendations. The researcher recommends the establishment of sports programs that suit all groups and disciplines. The athlete must avoid socially and sportingly unacceptable actions to set an example for others. The researcher recommends the correct use of these sites and not to publish false or offensive information to change the behavior of some unqualified individuals on these sites، the need to create groups and conversations on social networking sites related to sports and sports education and publish them Laws and regulations and everything related to sports، and the researcher recommends that parents support their children who have talents at the sports level in order to achieve their goals and represent their country in sports competitions