The Public’s Dependence on Al-Alam Satellite Channel Regarding The Iraqi Elections 2021 (A Survey Study on The Baghdad Audience as a Model)

The importance of the Iraqi parliamentary elections is great because it determines the fate of the Iraqi government and the Iraqi people, so it is very important for the Iraqi society to follow its news and details, and to understand the pattern and importance of the Iraqi parliamentary elections through direct or media channels, and the Republic depends on following Al-Alam channel and educating the Iraqi society politically and culturally during legislative elections. Its importance lies in identifying how the directed media deals with important official events in Iraq, the importance of the role played by the media in managing the Iraqi legislative elections, that the elections represent an important stage in the Iraqi street and the focus of public opinion. The current research aims to know the extent of the Iraqi public’s follow-up to Al-Alam satellite channel during the Iraqi elections 2021, to identify the political and social effects achieved by the Iraqi public as a result of their follow-up to Al-Alam satellite channel, and to reveal the way the Iraqi public follows Al-Alam channel in election coverage. In this research, the researcher followed the survey method to reach his results and to achieve the purpose of his research by obtaining the required information, data and facts, formulating, analyzing and interpreting them in a survey method, and then coming up with conclusions, because (research that revolves around the social environment and its features, activities, and fixed and variable factors, aimed at To measure and estimate opinions, attitudes, impressions, tendencies and trends of individuals and groups using the field survey method). Research and sample research. The most important results reached by the researcher. The results showed, through data analysis, that the Iraqi public’s dependence on Al-Alam channel regarding the 2021 Iraqi parliamentary elections is average, as the recipient or the public in this period of the elections is dominated by a great media momentum from all sides and various directions. This creates confusion for the viewer in choosing the approved method to receive information from. The results showed through the analysis that the Iraqi audience watches Al-Alam channel for 1 hours per day, which indicates that the duration is good compared to the media momentum that occurred during the election period, as this period is the most media momentum directed to the Iraqi viewer, the programs affected two categories, the average rate, namely (Encouraging people to participate in the elections, and spreading political awareness among the people), as these two effects were among the most widely used and useful among the receiving public.